STRATEGY • BRAND • MARKETING • LEADERSHIP
I work with business owners and leaders at moments of growth: when what has worked so far is no longer enough. Whether you're hiring your first people or leading a team of 50, I help you see the whole picture, make decisions and turn them into your brand, marketing and way of working. I lead strategy and work with leaders personally. When implementation needs a team, we run the project at siClaro.
My role
In a growing company there comes a moment when what used to work stops delivering results. The vision grows faster than the systems, the team needs a clear direction, and strategy doesn't translate into results. There is more and more work, and less and less satisfaction.
My role is to see what really works, where the company is losing resources and which decisions are needed to keep growing. I connect strategy, brand, marketing and conscious leadership, because I believe a company can grow effectively and in line with its values, to the benefit of people and business.
Working together
Choose the place that best describes what you need right now.
When you face an important decision, are entering the market, or the company needs a shared direction.
Strategic Sprint • Strategy and Brand Foundation • ad hoc sessions
So that choosing a direction stops being a lottery, and the team knows what to rely on.
Explore optionsWhen everything in marketing is a priority, the team does a lot, and it's hard to say what really works.
Interim CMO • marketing strategy and audit • implementation and campaigns
I lead the direction personally; the siClaro team implements.
Explore optionsWhen you want perspective and to work on a specific goal, decision, recurring pattern or your role as a leader. Also when you're hiring your first people and stop doing everything yourself.
90-day mentoring • Leadership coaching • Human Design • ad hoc session
We work concretely and with empathy on what matters to you now.
Explore options
About me
For 20 years I have supported leaders, founders and entrepreneurs in building profitable, ethical and values-led companies.
I bring clarity, structure and a perspective that connects business experience with a deep understanding of people.
Experience in numbers
20+
years in strategy and marketing
100+
business and marketing projects
13
years of one-to-one work
7
markets: Poland, Spain, Germany, France, UK, Australia, USA
