About me

People come first.

Because there is no company without people. Even in the age of AI.

Marta Duczman - strategist, marketer, coach and mentor

Who I am

My name is Marta Duczman. I am a strategist, marketer, PCC coach and entrepreneur. I work with people who create companies, brands and solutions that bring value to the world.

I have always been interested in how people work: what drives their decisions, who they trust, what they need and what helps them grow. For me, this understanding is the foundation of good strategy and marketing, not an addition to them.

I connect the perspectives of people, business and the market. I help clarify direction, name what truly matters and translate decisions into solutions that can be put into practice.

My perspective

Business is built by people

Behind every company are people: their intentions, decisions, relationships, talents and limitations.

That is why I do not separate strategy from the person who must lead it. I do not design marketing without understanding the customer. I do not propose change that the team cannot sustain.

Technology and AI can accelerate work, but they cannot replace trust, responsibility or sound decisions. I look for solutions that are human, strategic and effective at the same time.

Values

What I stand for

01

Truth and transparency

I name things clearly. I am honest about what I see, what I do not know and what genuinely needs attention.

02

Respect

For the person, their story, pace, boundaries and the responsibility they carry.

03

Partnership

We work together, without the posture of an all-knowing expert. We combine your knowledge of the company with my perspective.

04

Clarity

I simplify without flattening, so it becomes easier to see the direction and make a decision.

05

Growth and effectiveness

Feedback should lead to change, and strategy to action that serves both people and business.

How I work

Partnership, not ready-made answers

I most often work with entrepreneurs, leaders and experts who are navigating change or building something new. I do not arrive with a single method or an answer to everything. I listen, ask questions, bring perspective and speak honestly about what I see. Together we choose a direction and translate it into concrete decisions and action.

In brief

  • 15+ years of experience in strategy and marketing.
  • PCC coach.
  • Certified Human Design consultant.
  • Thousands of campaigns and marketing projects.
  • Own brands and business projects.
  • Working with entrepreneurs, leaders and creators in Poland and abroad.

Credentials

Qualifications and certifications

Professional Certified Coach (PCC)

Professional Certified Coach (PCC)

International Coaching Federation

Quantum Human Design™ - Life Cycle Analysis

Quantum Human Design™ - Life Cycle Analysis

Karen Curry Parker

Quantum Human Design™ - Level 3 Training

Quantum Human Design™ - Level 3 Training

Karen Curry Parker

Compassionate Inquiry - year-long Professional Training

Compassionate Inquiry - year-long Professional Training

Dr. Gabor Maté and Sat Dharam Kaur ND

Certified Practitioner and Advanced StoryLab Facilitator

Certified Practitioner and Advanced StoryLab Facilitator

Quantum Alignment System™

The experience I bring together

For over 15 years I have worked across strategy, marketing, communication and business development. I have led thousands of campaigns and projects and supported teams and leaders in Poland and internationally.

As a PCC coach and certified Human Design consultant, I can work not only with the plan, but also with the person who must bring that plan to life.

I build my own brands, programmes and communities. I know business from the perspective of the concept, but also from everyday decisions, risk, change, responsibility and execution.

Testimonials

What clients say about working with me

Marta combines strong business sense with deep digital marketing knowledge, while her background in coaching and psychology gives her a unique perspective. She is attentive to client needs and has a real talent for bringing clarity to complex situations.
Agnieszka - Co-Founder, MedPatent & Bloom Healthy
This collaboration brought not only new knowledge and experience, but genuine partnership in managing the brand and growing the business. Marta became a real part of our team, accurately identifying bottlenecks and proposing effective solutions.
Małgorzata Kowalska - CEO, Saltos Trampoline Park
Three months of intensive work with a clear plan and structure. Marta brings extensive experience and knowledge, and her mentoring approach is truly inspiring. The result was a return to flow and a more organised system in my company.
Paulina Głowacka - CEO, Glow Agency
We clarified our growth strategy and the way our organisation communicates. The result was not only better strategic decisions, but also greater coherence, engagement and a fresh perspective on growth.
Agnieszka Grad Kowalska - CEO, Eyzee S.A.
What I value most is Marta’s ability to lead strategic processes, from analysis to concrete solutions. The work never stopped at ideas; it genuinely supported the brand’s growth and market positioning.
Martyna - CEO, Wosh Wosh
Mentoring with Marta gave me brand clarity, a product structure and a concrete action plan. I finished the process with an organised strategy and active sales for my new brand.
Katie - The Loop Drop
Marta combines remarkable empathy with business sense. She quickly sees what truly matters and turns complex challenges into coherent, responsible solutions. The effects of our work genuinely influenced the organisation’s further growth.
Natalia - Herosi Foundation
When I think about our work together, one word immediately comes to mind: clarity. I brought order to the chaos and once again felt at home in my business.
Ewa Litke - Certified Yoga & Mindfulness Teacher
Marta knows how to listen, ask the right questions and quickly get to the heart of a problem. Working with her brings direction, calm and a sense of structure.
Monika Hycnar - HR Manager, Software House
Marta brings a rare mix of strategic clarity and conscious leadership. She helps teams streamline processes while creating an environment where people feel supported and able to grow.
Zuzanna - EduTech
Together we built a coherent marketing and sales system focused on results. Marta brings clarity that enables better decisions and more effective execution.
Adrianna Waśko - Head of Sales, The Village Network
Marta helped us structure our team, implement marketing tools and prepare the school for expansion into new markets. Her combination of strategic vision, practical marketing expertise and coaching support makes her an exceptional partner.
Renata - CEO, Path of Dao